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Edge Content

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There has been plenty of talk about the Rise of Edge Content lately. Edge Content – the content provided by the long tail of [web] community. Blogs are the perfect example of edge content. While I agree with the idea of eventual prominence of edge content over a centralized system, I’ve certain issues with the general understanding of edge content.

Everyone (I’ve read so far), who talks about ‘the edge’, has a basic assumption that the content has to be created on the Web to be available to everyone, and then there would be various services to aggregate and serve that distributed content. Blogging is super-fine as a casual/amateur content creation tool. But then we need to look for more serious aspects of it. The anonymity of web is a huge road block in the availability of more meaningful content. And also, why limit ourselves to the web, what about the huge content available on desktops.

Content creators need to get their due not only in terms of credit, recognition and feedback, but also monetarily. Why take away that choice from the content creator. The proposed/existing aggregator model may do fine on the recognition aspect, but pretty much dilutes the monetary part. Also, we need a way to measure the access and profile of content consumers. Otherwise the whole edge content thing is a setup to lose.

I need to expand a bit more here, which I’ll do in due course of time.

Written by Brajesh

February 19, 2006 at 5:17 pm

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